DataStories will be at the 13th Pangborn Sensory Science Symposium 2019

Pangborn Sensory Science Symposium 2019

We're looking forward to meeting scientists, sponsors and companies at the 13th Pangborn Sensory Science Symposium! Come say hello at our booth L1-L2 and let's have a chat to learn more on Augmented Analytics for Sensory Science.

Big Data and Data-Driven Modeling

We will be partnering with HayStack International to present a workshop on new ways to speed up time‐to‐market and improve product performance in food and sensory R&D.

In this workshop we present an introduction to big data analytics and give hands-on examples of applying predictive analytics techniques for better product design and achieve synergy between historical strength of the consumer research and technologies of today.

Several case studies for product optimization in sensory and savoury are presented and one case on brand concept optimization (taste, packaging, messaging).

Predictive analytics and augmented data discovery are modern approaches to innovation that are forward-looking – they recommend what configurations to try to achieve the best expected outcomes.

Augmented Analytics for Sensory R&D

Read more on Sensory R&D:

Sensory Evaluation and Agile New Product Design for FMCG Companies

The theme for this year's symposium is 'Engage With The Future'. It is is a fitting theme to address the new challenges in Sensory R&D.

So come visit and let's tackle them together!

Schedule the workshop directly into your agenda: here.

Register for Pangborn 2019: here